Technology in Africa is becoming more prominent, and technology businesses are becoming more important. But while there are many sites covering the day-to-day, there is little commentary that asks what each piece means, how it affects the next, and why you should care.

The Subtext is an attempt to provide this perspective. Two or more editions published every week, containing no-bullshit essays about what’s new[s] and what’s important in tech and media across the continent. Sometimes witty, often thoughtful, and always worth your time.